What is Podcasting and How to Get Involved!

Meetings Marcom 11.7 936x1024 What is Podcasting and How to Get Involved!

I’ve noticed that many people have been asking “what is podcasting“, along with many podcasting questions and so I thought i’d take a moment and explain what podcasting is and what Meetings Podcast does.

Podcasting is a form of audio and/or video broadcasting on the internet. A more detailed response from Wikipedia says “A podcast is a type of digital media consisting of an episodic series of audiovideo, PDF, or ePub files subscribed to and downloaded through web syndication or streamed online to a computer or mobile device. The word is a neologism derived from “broadcast” and “pod” from the success of the iPod, as podcasts are often listened to on portable media players“. Meetings Podcast is here to talk to event planners, event managers, event attendees, Trade Show coordinators, Keynote speakers, etc. trying to get their thoughts on events and meetings!

Do you have a meeting or event coming up? We’d love to pick your brain your about ideas and resources about your events and meetings! If you are interested in talking to either Mike McAllen or Jon Trask (our 2 podcast specialists) contact us today! We’d love to hear from you, learn, and share to others!

Also, if any additional Podcasting questions come to mind, feel free to leave a comment and we’ll chat with you about it!

Less Logistics and More Designing Experiences Show 212

Todays show we talk about two blog posts one from the Velvet Chainsaw Consulting written from speaker Jeff Hurt at Midcourse Corrections. Check it out here: Improving conference attendee experiences.  The other blog post from Jon from his registration experience “The Box” for Coachella Music Festival.  Both stress  that less logistics and more designing experiences are the way to go.

 Less Logistics and More Designing Experiences Show 212

The box…

There are a lot of metaphors about thinking “outside the box”.  So many in fact that it’s become a cliché and a punch line.  But, that was the first thing that occurred to me when I received a package yesterday.

Folks who listen to the podcast know that I’m a huge music fan and concert devotee.  One of my big plans for this year is to attend Coachella, a large and well-regarded music festival held near Palm Springs each year.  I’ve never attended before, but I’ve heard they do some very cool art installations and are very forward thinking in how they approach the entire experience for attendees.

I received an e-mail a few days ago that my wristband and shuttle pass were being shipped.  Based on past experiences I was expecting an envelope with a ticket and a pass, and maybe a guide or some other information.

Instead, I received this 6” x 9” box.  Interesting….

cocella 1 300x223 The box…









I opened the box and I found this:


cocella 2 300x223 The box…









Included was a smaller box with my wristband and shuttle pass along with detailed instructions on how to register and use them.

An event guide, that was slick and nicely done with the lineup of bands and really cool photos of past events.

A desk calendar with photos that conveniently covers the dates clear out until the 2013 festival.

A sticker (branding) to show everyone how cool I am that I’m going to Coachella.

And, lastly…the box itself that has inserts to make a freeform diorama with highlights of past stages and artworks.

cocella 3 300x223 The box…








So, where am I going with this?

When was the last time you registered for a conference and got a package like this?

Yes, there’s a cost to put this together, and they had to do something like 150,000 of them!  But, think about how I view the festival now.





Yeah, they could have sent me a wristband in an envelope and fulfilled their obligation to get it to me.  But, they took it step further and found a way to make the simple act of getting my ticket an event.  You think that enhances my excitement about my decision to attend?  You think I may show up with an open mind and waiting to be surprised by the next cool thing they do?

Heck yeah!

When was the last time people were excited about coming to your event?  You may not have Radiohead to headline it, but does every event have to fit into the same “box” that you use every year?

What if you started at the very basics…like the invitation and asked how does this support the event and it’s goals?  Changes don’t have to cost a fortune, but try something that’s different than what you’ve always done in the past.

Shake it up a little and grab you attendees’ attention.  Make a creative video, find a cool offbeat menu to serve, take the meeting outside and read Dr Seuss to all of them (I’ve seen this done by the way and it was awesome.)

Sometimes actually doing the same thing over and over and expecting the SAME result is as crazy as expecting something different.  The world keeps changing and sitting a few hundred people classroom style in front of a power point may seem the only affordable answer for an event.  But, it’s not going to grab their attention and really connect…unless it’s one really darn good power point.

Take a minute to consider what Coachella did…they sent me a box when an envelope would have done the job, but as a result of that box I’m looking at their event next month in a whole new way…

Sometimes you don’t have to be outside the box to still be innovative and engaging.

Follow Coachella on Twitter @Coachella

 The box…

How to look at a meetings venue on a site survey Primer Series (2)- Show 199

Ballroom pillars 150x150 How to look at a meetings venue on a site survey Primer Series (2)  Show 199


Jon Trask continues on the Grass Shack Events Media/ Meetings Podcast

Primer series:

“How to look at a meetings venue on a site survey.” 

Jon gives some easy tips and tricks anyone who is putting on a meeting or event can use.  If you would like a copy of the check list please email us at meetingspodcast@gmail.com and we will send you one.

iMEX America Podcast Live Meetup Pt. 1 – Show 194

Jon Trask, Elizabeth Glau and David Andersen meet and review iMEX America live from the La Scena Lounge in the Venetian Resort.  We talk about the good, the bad and the mildly confusing of this brand new show for the meetings industry.

Building an Event Ideas!

Building a party Building an Event Ideas!Every so often when Mike and I are chatting we’ll touch on a subject and he’ll exclaim…”That should be a blog post!”

We were having one of those talks this week about a basic little revival of an invitation idea that I saw and thought was very clever to get people intrigued about an event.

The item I saw was a brick, with the invitation printed directly on it to a “Building Party”.  Basically the infamous Phil Spector was building a new studio in Hollywood and invited people to a party to each come and add  brick to one of the new walls.  How cool is that?

What a great way to engage folks in advance (we can all visualize the construction site immediately.) And, then once they get there you have a fun activity of them actually placing the brick into the wall.

Granted the shipping costs would play into deciding to use an idea like this.  But, you can riff off of the basic idea into different sorts of materials.  The key concept being that the guest is involved in a basic way in the construction of this new structure.  Maybe each person simply gets a bolt to add?

You could also make it a part of a service project for a group,  it would fit great with a habitat or renovation type service project to engage the attendees before they ever get there.

I love the idea, so many creative directions to take it.

Has anyone else done any really cool invitations they’d like to share?




Roger Waters Show – Show 163

On todays show Jon Trask from Grass Shack Events & Media reviews the Roger Waters show. He discusses staging and media from this spectacle performing “The Wall”. Jon finds that storytelling and the message were really supported by music, lighting and video. The technology of video mapping, lighting and staging was excellent.   The actual wall is made out of cardboard. It turns it out that it is a fantastic surface for this video mapping projection all the way across the stage.

Meeting planners, organizers and video teams should learn to use these types of elements on your own projects to get your message across and keep your audience engaged.
Contact Jon at www.meetingspodcast.com or www.GrassShackRoad.com

Jon has used cardboard stages in the past with his own corporate staging techniques.  Many production companies like Grass Shack Events & Media are moving to adding video mapping technology to aid in audience engagement and to enhance the storytelling experience.  Roger Waters show triggers the meetings industry Jon of  Grass Shack Events & Media storytelling and message engagement is enhanced by staging, lighting, video.

 Roger Waters Show   Show 163

Grass Shack Events & Media Salutes Jet Blue

jet blue Grass Shack Events & Media Salutes Jet Blue

Grass Shack Events & Media salutes the airline Jet Blue for standing up for tall people. With the introduction of Jon Trask to the our team we must have one of the tallest production company staffs in the nation. icon smile Grass Shack Events & Media Salutes Jet Blue We do lots of cramming into airplanes traveling to produce our clients videos, events and meetings. Mostly it is pretty cool being a tall person (I am 6’5″) but when I see a short(er) person, or a kid in that exit row my knees hurt a little bit more when I cram my legs into that coach seat. icon smile Grass Shack Events & Media Salutes Jet Blue

So here’s to Jet Blue! Thank you for standing up for tall people. You have a leg up in the competition for our business from now on with the Grass Shack team! ~Pun intended~
They even have a customer Bill of Rights!!!! (From the JetBlue website)  JetBlue Airways is dedicated to bringing humanity back to air travel. We strive to make every part of your experience as simple and as pleasant as possible. Unfortunately, there are times when things do not go as planned. If you’re inconvenienced as a result, we think it is important that you know exactly what you can expect from us. That’s why we created our Customer Bill of Rights. These Rights will always be subject to the highest level of safety and security for our customers and crewmembers.

When was the last time you flew jet blue?
Thanks to froggygrl727 for the cool flower picture!

 Grass Shack Events & Media Salutes Jet Blue

Is MPI Gaming The Social Media Gurus For Positive Press Plus Salmon! Show 128

listen up 300x225 Is MPI Gaming The Social Media Gurus For Positive Press Plus Salmon! Show 128

Show notes-

Today’s show we cover our trip to Vancouver for MPI WEC.

The Tweetup we are sponsoring

Audible book of the show: Shop Class as Soulcraft by Matthew B Crawford  (on Amazon- Shop Class as Soulcraft Affiliate link)

We discuss Jeff Hurts Blog post:  “Is MPI Buying Positive Social Media Mentions For WEC?

MPI WEC Mobile application made by Quickmobile  [Read more...]

Summer Travel’s Meetings Podcast 126

Parksy 300x189 Summer Travels Meetings Podcast 126

Mike and Jon discuss their individual Summer Travel’s on Meetings Podcast Show 126.
Get the skinny on Jon and Mike’s travels this summer.

Here are a few links:
Jon’s travel blog–  http://jonctrask.wordpress.com/

Mike’s travel blog– http://mcallenusavacation.blogspot.com/


The Meeting Planners podcast source for what’s new and exciting in meetings and events industry!

Mike McAllen of Grass Shack Events & Media  http://www.grassshackroad.com/

Jon Trask of Alliant Event Services   http://www.alliantevents.com/

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Please leave us a question or comment, which we will try to address on the show ASAP!

Email us at meetings podcast@gmail.com

or here on the MeetingsPodcast site.


Music by the http://www.delgadobrothers.com/

Photo credit to Parksy (Peace/love!)

Audio mixing by www.RipTideGraphics.com

Brought to you by Grass Shack Events & Media

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