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Producing Effective Meetings Video: Bed Intruder

October 1, 2010 By Leave a Comment

In my constant search to find ideas to keep corporate meetings engaging I was amazed at the cleverness of The Gregory Brothers. Corporate meeting ideas can come from anywhere so keep your eyes peeled for them.

When putting together videos for conferences or videos for meetings, we regularly are asked to come up with creative opening videos or fun videos for breaks. Watching The Gregory Brothers is inspirational for us.

They remix television newcasts making songs from the different stories. So in a nutshell  they make catchy songs and videos of newscasts.   The video included in this post is called “Bed Intruder”and the song is so popular it is running as one of the most popular songs of the regular music chats.  Amazing!

They currently have a deal with Comedy Central for a new pilot and if you are wondering what the star of “Bed Intruder” Antonie Dobson of Huntsville Alabama thinks- he gets 50% of all sales.  He of course wrote the words to the song!

For the last couple of years we have produced Restoration Hardware sales meeting videos and the CEO picks a opening song and rewrites the words to engage, educate to get the attendees fired up about the new catalog and items they are selling. These opening statement videos really set the tone  Looking at the way The Gregory Brothers remix these newscasts it opens up the doors of how you can be creative with opening videos, broadcast commercials and all your video production. So think about a great ice breaker for corporate meetings with the use of video.   Heck, you might even get on the Hot 100 Billboard charts!

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Producing Effective Meetings Video: Bed Intruder
Producing Effective Meetings Video: Bed Intruder

Filed Under: video, Video Production

Video Production Help

August 27, 2010 By Leave a Comment

The last several years I have become an internet nerd. Like most people, I spent more and more time online. It all started for me by getting involved with forums like MiForum, Meco list- Meetings Community -(which I was banned from because I was offering folks tours of Second Life.) Then I started podcasting /blogging and enjoyed sending my podcast links over to those communities and my virtual network.

I moved on from there to spend more time in LinkedIn and Jigsaw to try to increase my client base. I graduated to using Twitter for hours and hours a day to Facebook to engage and interact with my network. One big takeaway firm all of this, I still follow a few folks who have held my attention from the first time logging on and discovering them.

Justin Kownacki is one of these people. I have only engaged with him a few times, basically to praise his work. (Here I go again.) But what he has done really caught my interest. I have been part of producing hundreds of corporate production video: conference opening videos, testimonials, instructional, internal and external marketing modules, instructional videos etc… over the years. I am also surrounded on these video projects by guys and gals who wanted to be the next Spielberg. But, they needed to pay the rent, so they do corporate work and then slowly lost their mojo to make their Spielberg dreams come true.

Justin put together an internet sitcom in 2003-2009 called Something to Be Desired (search on iTunes store for free downloads) which I loved. At that time Adam Curry was telling his audience that audio podcasting was going to change the world.

Justin is at it again….. and he needs help. Join me in helping him start a new series by throwing him a few bucks to make it happen. He is using the website Kickstarter.com to raise money. Justin has all sorts of offers for incentives to get you more involved if you contribute to this project. Get a T-Shirt, coffee, even a character named after you!

So join me in helping him get this web show off the ground: Head over to Kickstarter.com and throw this creative dude a bone or two.

card Video Production Help

Video Production Help

Filed Under: production, Video Production

Meeting Production Tips

May 26, 2010 By Leave a Comment

We thought we might start some short posts for meeting production tips including graphics and video production.

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We travel all over the country, but this month we are working in the San Francisco Bay Area doing meeting production and video production with some tech clients. This week we are producing some videos for Yahoo Inc.  Pretty fun project with lots of very cool areas and elements in the training area.

Here are some corporate video tips that might help you prepare for your next video project.

Why? Why are you making the video(s)?

Who is the audience(s)?

What are the goals of the video(s)?

Where is this video(s) going to be seen? Which brings up format issues  and the best shooting styles for the chosen medium.

What is the budget?  Keep in mind and investigate how these videos may be used for other current campaigns, events or meetings. How many days will it take? Are all executives or talent available?

Who is going to make the final call/decision on the script, and ultimately the finished product.

online video 300x199 Meeting Production Tips

Site selection for shoot. Is it in a controlled studio space or office? Or is it outside or venue? Each will bring its own set of questions and equipment.

Scheduling is very important. (see budget) Keep this in mind at all times.

Is the talent internal or actors? Meeting with these folks in advance is always a good idea if possible.  Make the talent aware of what to wear, how long they should expect to be there, and what is expected of them. Also make sure they get the script in advance of the shoot day(s) Rehearsal time should always be factored in.

Check power issues, lighting/sound in shoot areas with a site survey if it is not in a studio setting.

Rule of thumb 2 edit days for each day of shooting video.  Of course this can change with complexity of project.

Think about makeup, extra clothes in case of wardrobe malfunctions. (Do soft colors, blues, browns, pastels stay away from solids like reds, whites or blacks. Pin stripes or plaid is not a good idea. Plaid really is never a good idea unless you are a Lumberjack or in a grunge band.

Video can be a great way to engage and express ideas.  It also can be a cost effective way to get your audience to your desired action.

Meeting Production Tips

Filed Under: Video Production
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