The local CEO Steve Jobs runs Apple and Pixar at the same time. Here at Grass Shack Events & Media we have a Steve Jobs of our own. No, she does not wear mock turtle necks and jeans everyday. But she does wear Monolo Blahnik heels pretty regularly. Her name is Carrie McAllen.
Grass Shack Events & Media and Meetings Podcast has been quite successful as start up event businesses go. Our very first large meeting(s) production was with Siemens Medical Solutions. We were lucky to have such a great client in Ede ten-Weges who led the effort from Germany. His vision was successfully brought to life. 6 meetings, 2 client events all in one week. Since then we have provided solutions for our clients sales meetings, and a burgeoning video production department.
The foundation of all these successes is our President Carrie McAllen.
Carrie started Grass Shack Events & Media, and when the team was in place and humming nicely, she was recruited by a headhunter to take a business development position with Hilton Hotels. We talked about it and she wanted another challenge. She moved into a Steve Jobs like role. She runs our company in the evenings and works full time with Hilton during the day.
At Grass Shack our competitors have been winning awards, but they are the sort of awards you apply for, and then pay a fee to be recognized. Carrie on the other hand has been winning awards internally for the Hilton globally. The past two years she has been kicking ass at both companies and I wanted to recognize her talent and hard work here on our blog.
Here are the two most recent awards she won:
1) Best Utilization of Online Marketing- Doubletree Hotels Worldwide.
Her Online Marketing and Social Media efforts are setting the standard for Hilton Hotels and are used in training.
2) 2010 Global Leadership Award for Hilton Worldwide for Sales and Marketing.
This award was open to all Hilton brands (Hilton, Waldorf Astoria, Doubbletree etc…) and she won it!!! She build targeted revenue generation marketing campaigns that were recognized by Hilton worldwide.
Congratulations to Carrie!
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