This article was forwarded to me by Rob Balmer the General Manager of the San Jose Doubletree Hotel. Really great guy and a smart cookie. (no pun intended by the famous warm Doubletree cookies which you receive at check in)
Do’s and don’ts for keeping Gen-X salespeople engaged
Certain strategies are necessary in sales meetings to address the preferences of Generation X salespeople. They include making sure the event is full of information that cannot be found on the Internet or through reading books; scheduling meetings in interesting towns; making sure the venue is technologically advanced; and keeping social events entertaining.
Original source – Selling power.
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