I woke up very early this morning came down to the office in Alameda. The lights from the USS Hornet were shining out my office window which looks at San Francisco. I sat down and logged in to Second Life. I wanted to attend the new media marketing company Crayon for a coffee “meet up” in Crayons virtual office on Crayonville island.

I know our company is a corporate production company but this New Media marketing stuff excites the hell out of me. Above is a picture of the event.

The one thing that is strange about an online event like this is it is basically a chat room. So people (avatars) just talk/type. It is actually perfect for a person like me. I am shy in large groups so I can sit back and listen. I found the usual dominators in Crayon doing the large share of the talking. CC Chapman being the passionate likeable guy and Joseph Jaffe making very large statements to shock and awe the minions that surrounded him.

The group came from all over the world. I did have a brief conversation with Shel Holtz from Crayon who lives in nearby Concord California. I enjoy his blog but didn’t tell him. Why? My avatar was trying to be cool. How dumb is that?

The main conversation in the room was centered towards blogs. What and how they should be done. It was very interesting but the flow did not seem natural. So now I would like to make a grand Jaffe like statement saying these types of events are a waste of time but they really aren’t. And I make a nice little living off of producing real live events!

After the hoopla of the crowded room chatter and the event came to a close, I ran into a very nice lady as people started to disappear (literally) and off into small groups of conversations. Her name was Susan and she is an art director for March of Dimes. It is amazing to be in a conversation with someone much like meeting someone at a real face to face event.
We chatted and became friends via SL (so if we are both on Second Life we can see we are online)

This is what new media marketing is all about, the conversation. Getting it started about your company, your product your service whatever you are passionate about.

Yet I am not sure the whole thing is worth getting up at 5:30am. Leaving the warm bed to have any conversation is not a good idea. CC Chapman said to me that they will be having some evening events coming up soon. If you do like New Media and Marketing check out Crayon pretty cool stuff. Email me and I will show you around Second Life.