Show 288 Podcast: Secrets to building community and fanatical attendees for your conference.
Where are you listening? Take a picture of yourself (selfie) and #meetingspodcast on Instagram
Thanks for listening to the Meetings Podcast. The Meetings Podcast is sponsored by IMEX America and AVforPlanners.com? The Meeting Planners podcast source for what’s new and exciting in meetings and events industry
1- Jordan Schwartz & Jen Pitts from Pathable.com
Facebook recently announced changes to News Feed status updates. We discuss what this means for Facebook Pages and event marketers. Some best practices are shared.
Link to Jordans blog post about ths Facebook topic: http://blog.pathable.com/beware-facebook-is-changing-the-rules
Segment Producers this week (In order of appearance)?Mike McAllen?Jordan Schwartz
Mike brings his hundreds of proven worldwide resources to the fresh, creative, fast paced boutique environment that his meetings and video production company Grass Shack Events & Media has established. Mike has an eclectic background which leads him to the communications world. Several years of firefighting instilled a hearty work ethic and the importance of teamwork to get a job done right and the love of helping people.
Mike is also the founder of three other products EventCamp.org, AVforPlanners.com, MeetingsPodcast.com all help the meetings and events industries learn about event technology and social media in events and meetings.?Mike’s list of repeat clients for the past ten years at Grass Shack Events & Media includes Oracle, MySQL, Blackboard, Hilton Hotels, Hewlett Packard, Yahoo, Wells Fargo, Siemens Medical Solutions, PepsiCo, Genzyme, Sanofi, BiogenIdec, Thompson Reuters, Vantagescore, GAP, Restoration Hardware among many more.? @mmcallen ?GrassShackRoad.com ?avforplanners.com? www.linkedin.com/in/mikemcallen
Jordan Schwartz is the CEO and Founder of Pathable, Inc. Jordan has a BS from Brown University and a Master’s Degree in Social Psychology from the University of Washington. Jordan worked for over a decade at Microsoft developing consumer facing communication software and authoring over a dozen patents before founding Pathable, Inc. with the aim to revolutionize the conference attendee experience. Pathable has been successfully serving corporate and association customers since 2008.
Jordan’s LinkedIn: https://www.linkedin.com/in/jschwa? twitter.com/@jojoschwa
Director of Marketing at Pathable. Jennifer’s experience is a blend of startup and corporate marketing and operations. Prior to Pathable, she managed social, event and paid marketing programs for tech startup, Gist, which was acquired by BlackBerry in 2011. While employed at BlackBerry, Jennifer managed Product and Partner Marketing for Facebook, Twitter and LinkedIn. She also focused on influencer and advocate marketing programs.
Founded Fluent in 2012. Teach German and English to students all over the world, and also offer classes in Blogging and Online Marketing in Northern England.
Beyond blogging, she also loves promoting language learning as a public speaker. She been a speaker at Careers Events at Lancaster University and local schools.
kerstin (at) fluentlanguage.co.uk
Kim is a physician of classical Chinese medicine and practices in Venice, California.
Pat grew up in Southern California. He went to the US Air Force Academy for undergrad and Chicago Booth for my MBA. Pat is:
-Helicopter pilot (combat search&rescue, SAR, logistics)
-Assistant Professor of Naval History at Illinois Institute of Tech
-Investment banking associate at Lincoln International- middle market M&A. Only lasted a year. Loved the people- hated the work. Can’t say enough good things about the firm and enough negative things about working in finance…
-Hedge fund analyst specializing in health care stocks- Torrey Pines Health Care research
Lacey is the founder of Lacey Hopkins Coaching, a entrepreneurial coaching firm located in the heart of Washington, DC. She coaches executives, small business owners, and entrepreneurial hopefuls to have successful businesses and great lives.
A business owner herself, Lacey understands what entrepreneurs need and helps them to: identify what problem they are trying to solve, create a concrete plan to get where they want to go, and execute the plan with velocity that leads to successful businesses. Lacey has a BS from Winthrop University, and an MS from Miami University. Originally from multiple states in the Southeast, she now calls Capitol Hill, DC home.
Book to check out: Spark Your Career
Thursday Bram has written for CNET, GigaOm, Lifehack and a variety of other sites it’s quite likely you’ve heard of. It’s also quite likely she knows what she’s talking about when it comes to writing for a living. She handles all my writing work through Hyper Modern Writing She also takes on creative business consulting projects through her business, Hyper Modern Consulting. She also has been known to take on a few speaking gigs, as well.
Ryan is growing Gumroad, a game changing early-stage startup that’s democratizing online commerce HQ’d in San Francisco, CA. Before diving in at Gumroad, he worked remotely for Square while at school, as well as on Socialfied, a digital strategy company for small businesses that he co-founded my Sophomore year of school.
He also spent time in Nairobi, Kenya helping tech entrepreneurs develop, launch, grow and fund successful tech-driven business ventures in East Africa through the iHub Nairobi. As an extension of that, he was involved in the formation and launch of the recently-announced Savannah Fund, an early-stage investment fund focused on East African tech startups.
With background in graphic design, project management, community organizing, conference production, marketing, and communications. His first foray into the maker world was with his jewelry business, Focal Length Designs, and in doing so became involved with I Heart Art: Portland, a three-year community project that he spearheaded offering professional development and networking opportunities to Portland-based makers. He draws additional experience from several years of work in the communications office of a nonprofit art college and museum, and works on the production team for both Pioneer Nation and the World Domination Summit.
Others mentioned in this podcast:
Chris Guillebeau is an American entrepreneur, nonfiction author, blogger and speaker. He is best known for The Art of Non-Conformity blog and book. He has also written guides for travel and small business topics under the brand Unconventional Guides. He organizes the annual World Domination Summit in Portland, Oregon. The Art of Non-Conformity blog discusses entrepreneurship, travel, and personal development topics; its traffic grew substantially after the online publication of A Brief Guide to World Domination in 2008. The site has an Alexa ranking of under 30,000 and is among the top 15,000 most visited sites in the United States.
Publisher and CEO of Owner Magazine, a business magazine helping you improve your worth by growing your capabilities and connections. He is a sought-after keynote speaker who has addressed crowds of thousands, been on the Dr Phil show, and once presented to a princess. Chris has consulted with companies you know like Disney, Microsoft, Coke, Titleist, Pepsico, Google, Motorola, and many more. He is the New York Times Bestselling author of six books and counting, including The Impact Equation,
New Book: The Freaks Shall Inherit the Earth
Thank you to all the segment producer Jordan Schwartz, all our above guests.
Special thanks to IMEX America our fantastic sponser.
You can find me Mike McAllen at my meetings and video Production Company Grass Shack Events & Media or at AVforPlanners.com with my pal Jon Trask.
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Of course if you have any questions or comments please send them to Meetingspodcast (at) gmail.com Or call me on my cell phone- 925 699 3190 I would love to talk to you….. Skype me at mike mcallen. Lets talk!
We will see you all next week.