Podcast: Secrets to building community and fanatical attendees for your conference| Facebook changes

Show 288 Podcast: Secrets to building community and fanatical attendees for your conference.

Mike 300x189 Podcast: Secrets to building community and fanatical attendees for your conference| Facebook changesTranscripts are coming for this episode if would rather read then listen.  Below are all the fine folks who gave up some time and knowledge to spend a little time in your earbuds.

Where are you listening? Take a picture of yourself (selfie) and #meetingspodcast on Instagram

Thanks for listening to the Meetings Podcast.  The Meetings Podcast is sponsored by IMEX America and AVforPlanners.com? The Meeting Planners podcast source for what’s new and exciting in meetings and events industry

Todays Segments:

1- Jordan Schwartz & Jen Pitts from Pathable.com
Facebook recently announced changes to News Feed status updates. We discuss what this means for Facebook Pages and event marketers. Some best practices are shared.
Link to Jordans blog post about ths Facebook topic: http://blog.pathable.com/beware-facebook-is-changing-the-rules

2- Learning from Pioneer Nation.  What made the attendees of Pioneer nation such rabid fans?  What can corporate meeting or conference organizers learn from Pioneer Nation.
http://pioneernation.com

Segment Producers this week (In order of appearance)

Mike McAllen

Jordan Schwartz
Jennifer Pitts
Kerstin Hammes
Kim Reid
Patrick Larsen
Lacey Hopkins
Thursday Bram
Isaac Watson

Bios:
Mike McAllen

Mike brings his hundreds of proven worldwide resources to the fresh, creative, fast paced boutique environment that his meetings and video production company Grass Shack Events & Media has established.  Mike has an eclectic background which leads him to the communications world. Several years of firefighting instilled a hearty work ethic and the importance of teamwork to get a job done right and the love of helping people.
Mike is also the founder of three other products EventCamp.org, AVforPlanners.com, MeetingsPodcast.com all help the meetings and events industries learn about event technology and social media in events and meetings.?Mike’s list of repeat clients for the past ten years at Grass Shack Events & Media includes Oracle, MySQL, Blackboard, Hilton Hotels, Hewlett Packard, Yahoo, Wells Fargo, Siemens Medical Solutions, PepsiCo, Genzyme, Sanofi, BiogenIdec, Thompson Reuters, Vantagescore,  GAP, Restoration Hardware among many more.    @mmcallen   GrassShackRoad.com avforplanners.com  www.linkedin.com/in/mikemcallen

Jordan Schwartz

Jordan Schwartz twitter 300x203 Podcast: Secrets to building community and fanatical attendees for your conference| Facebook changesJordan Schwartz is the CEO and Founder of Pathable, Inc. Jordan has a BS from Brown University and a Master’s Degree in Social Psychology from the University of Washington. Jordan worked for over a decade at Microsoft developing consumer facing communication software and authoring over a dozen patents before founding Pathable, Inc. with the aim to revolutionize the conference attendee experience. Pathable has been successfully serving corporate and association customers since 2008.

 

Jordan’s LinkedIn: https://www.linkedin.com/in/jschwa   twitter.com/@jojoschwa
Pathable.com?    https://twitter.com/pathable
https://www.linkedin.com/company/pathable-inc.
https://www.facebook.com/pathable.for.events

Jennifer Pitts

jen pitts 300x128 Podcast: Secrets to building community and fanatical attendees for your conference| Facebook changesDirector of Marketing at Pathable.  Jennifer’s experience is a blend of startup and corporate marketing and operations. Prior to Pathable, she managed social, event and paid marketing programs for tech startup, Gist, which was acquired by BlackBerry in 2011. While employed at BlackBerry, Jennifer managed Product and Partner Marketing for Facebook, Twitter and LinkedIn. She also focused on influencer and advocate marketing programs.

@jlpitts
https://www.linkedin.com/in/jenniferleepitts
Pathable.com  ?https://twitter.com/pathable
https://www.linkedin.com/company/pathable-inc.
https://www.facebook.com/pathable.for.event

Kerstin Hammes

kerstin Hames 300x120 Podcast: Secrets to building community and fanatical attendees for your conference| Facebook changesFounded Fluent in 2012. Teach German and English to students all over the world, and also offer classes in Blogging and Online Marketing in Northern England.
Beyond blogging, she also loves promoting language learning as a public speaker. She been a speaker at Careers Events at Lancaster University and local schools.
@fluentlanuage
kerstin (at) fluentlanguage.co.uk
www.fluentlanguage.co.uk
https://www.linkedin.com/in/khammes

Kim Reid

Kim Reid twitter 300x146 Podcast: Secrets to building community and fanatical attendees for your conference| Facebook changesKim is a physician of classical Chinese medicine and practices in Venice, California.
@KimmyReid
KimReideasternmedicine (at)gmail.com
310-853-2325
https://www.facebook.com/pages/Kimberly-Reid-LAc-Physician-of-Chinese-Medicine

Pat Larsen

Pat Larsen 300x126 Podcast: Secrets to building community and fanatical attendees for your conference| Facebook changesPat grew up in Southern California. He went to the US Air Force Academy for undergrad and Chicago Booth for my MBA. Pat is:
-Helicopter pilot (combat search&rescue, SAR, logistics)
-Assistant Professor of Naval History at Illinois Institute of Tech
-Investment banking associate at Lincoln International- middle market M&A. Only lasted a year. Loved the people- hated the work.  Can’t say enough good things about the firm and enough negative things about working in finance…
-Hedge fund analyst specializing in health care stocks- Torrey Pines Health Care research
@patricklarsen
Pat(at)happinesstornado.com
http://happinesstornado.com

Lacey Hopkins

Lacey Hopkins 300x145 Podcast: Secrets to building community and fanatical attendees for your conference| Facebook changesLacey is the founder of Lacey Hopkins Coaching, a entrepreneurial coaching firm located in the heart of Washington, DC. She coaches executives, small business owners, and entrepreneurial hopefuls to have successful businesses and great lives.
A business owner herself, Lacey understands what entrepreneurs need and helps them to: identify what problem they are trying to solve, create a concrete plan to get where they want to go, and execute the plan with velocity that leads to successful businesses. Lacey has a BS from Winthrop University, and an MS from Miami University. Originally from multiple states in the Southeast, she now calls Capitol Hill, DC home.
@laceyhopkins
laceyhopkins.com
Book to check out: Spark Your Career

Thursday Bram

Thursday Bram 300x182 Podcast: Secrets to building community and fanatical attendees for your conference| Facebook changesThursday Bram has written for CNET, GigaOm, Lifehack and a variety of other sites it’s quite likely you’ve heard of. It’s also quite likely she knows what she’s talking about when it comes to writing for a living. She handles all my writing work through Hyper Modern Writing She also takes on creative business consulting projects through her business, Hyper Modern Consulting. She also has been known to take on a few speaking gigs, as well.

 

@thursdayb
ThursdayBram.com
HyperModernWriting.com

Ryan Delk

Ryan Delk 300x123 Podcast: Secrets to building community and fanatical attendees for your conference| Facebook changesRyan is growing Gumroad, a game changing early-stage startup that’s democratizing online commerce HQ’d in San Francisco, CA.  Before diving in at Gumroad, he worked remotely for Square while at school, as well as on Socialfied, a digital strategy company for small businesses that he co-founded my Sophomore year of school.
He also spent time in Nairobi, Kenya helping tech entrepreneurs develop, launch, grow and fund successful tech-driven business ventures in East Africa through the iHub Nairobi. As an extension of that, he was involved in the formation and launch of the recently-announced Savannah Fund, an early-stage investment fund focused on East African tech startups.
@delk
r(at)gumroad.com
Gumroad.com

Isaac B Watson

Issac Watson 300x121 Podcast: Secrets to building community and fanatical attendees for your conference| Facebook changesWith background in graphic design, project management, community organizing, conference production, marketing, and communications. His first foray into the maker world was with his jewelry business, Focal Length Designs, and in doing so became involved with I Heart Art: Portland, a three-year community project that he spearheaded offering professional development and networking opportunities to Portland-based makers. He draws additional experience from several years of work in the communications office of a nonprofit art college and museum, and works on the production team for both Pioneer Nation and the World Domination Summit.
@IBWatson
MakersNation.org

Others mentioned in this podcast:
Chris Guillebeau

Chris Gullibeau 300x139 Podcast: Secrets to building community and fanatical attendees for your conference| Facebook changesChris Guillebeau is an American entrepreneur, nonfiction author, blogger and speaker. He is best known for The Art of Non-Conformity blog and book. He has also written guides for travel and small business topics under the brand Unconventional Guides. He organizes the annual World Domination Summit in Portland, Oregon.[1] The Art of Non-Conformity blog discusses entrepreneurship, travel, and personal development topics; its traffic grew substantially after the online publication of A Brief Guide to World Domination in 2008. The site has an Alexa ranking of under 30,000[2] and is among the top 15,000 most visited sites in the United States.
@chrisguillebeau
chrisguillebeau.com
100startup.com

Jolie Guillebeau

Jolie Guillebeau 300x193 Podcast: Secrets to building community and fanatical attendees for your conference| Facebook changesCreate something everyday. Find Beauty Everywhere. Learn and make stuff. Smile
@joliekg
http://jolieguillebeau.com/

 

 

 

Terry Starbucker

starbucker 300x138 Podcast: Secrets to building community and fanatical attendees for your conference| Facebook changesOwner of Professional Development consultancy focusing on Business Strategy & Execution, Leadership, Customer Care and Social Media
@starbucker
http://www.terrystarbucker.com/

 

 

Chris Brogan

chris brogan 300x128 Podcast: Secrets to building community and fanatical attendees for your conference| Facebook changesPublisher and CEO of Owner Magazine, a business magazine helping you improve your worth by growing your capabilities and connections. He is a sought-after keynote speaker who has addressed crowds of thousands, been on the Dr Phil show, and once presented to a princess. Chris has consulted with companies you know like Disney, Microsoft, Coke, Titleist, Pepsico, Google, Motorola, and many more. He is the New York Times Bestselling author of six books and counting, including The Impact Equation,
@chrisbrogan

http://www.chrisbrogan.com/

New Book:  The Freaks Shall Inherit the Earth

Thank you to all the segment producer Jordan Schwartz, all our above guests.

Special thanks to IMEX America our fantastic sponser.
You can find me Mike McAllen at my meetings and video Production Company Grass Shack Events & Media or at AVforPlanners.com with my pal Jon Trask.

So again if you enjoy listening to the meetingspodcast consider subscribing through itunes and leave us a review. Really helps us get more listeners……
Last request-  thing is if you take a instagram selfie picture of yourself right now–where you are listening to the show that would be cool post it  up on Instagram with the hashtag #Meetingspodcast.

Of course if you have any questions or comments please send them to Meetingspodcast (at) gmail.com  Or call me on my cell phone- 925 699 3190 I would love to talk to you….. Skype me at mike mcallen.  Lets talk!

We will see you all next week.

Transcripts:

[Read more...]

Enhanced EBook VIDS Creator Tim Street – Show 222

VidsCover.225x225 75 Enhanced EBook VIDS Creator Tim Street   Show 222On todays show we have Tim Street a  popular web media and social media  writer/producer.  Tim is the Vice President of Mobile video at MDialog   Tim has just launched a ground breaking (or internet breaking) Ebook call VIDS.  You can download a copy of the Ebook here.    Tim talks about the story, production and distribution of his mystery/thriller story of Hartley and her married Washington lobbyist lover Bill.  Besides being a really fun read it is also a must read for anyone looking to find other ways of using hybrid media to push out content.

Meetings and events organizers should look at how they could use this type of media to enhance training and content from meetings to carry on the theme or action desired of your attendees.

Learn More on the VIDS Facebook Page

Follow Tim Street on Twitter

Video Trailer

Link to Book: http://bit.ly/VidsByTimStreet

 

 Enhanced EBook VIDS Creator Tim Street   Show 222

Jon Trask and Elizabeth Glau recap last weeks Podcast Meetup in San Diego Show 192

4990237149 775e2c86d9 300x238 Jon Trask and Elizabeth Glau recap last weeks Podcast Meetup in San Diego Show 192Jon Trask and Elizabeth Glau recap last weeks Podcast Meetup in San Diego with a discussion of Linked in, Facebook, Google Plus and other industry social media sites like i-Meet and MPI.  Elizabeth shares a Linked in success story from a local San Diego based speaker and then goes through some refresher social media 101 tips and suggestions for meeting professionals.

We also announce our next live Podcast Meetup to be held October 12th at the Venetian/Palazzo Resort during IMEX America.  Listen in and then join us live in Vegas to network and have some fun on a Wednesday night!

FYI- For those who noticed the missing shows will be coming up soon- I had to get this episode up and I didnt want to go in and chage all the file names so the numbers would be in order!

 

Related articles

 Jon Trask and Elizabeth Glau recap last weeks Podcast Meetup in San Diego Show 192

Extra! Interview with Maarten Vanneste Author of Meeting Architecture and CEO and President of Abbit Meeting Support

meeting architecture meetings podcast Extra! Interview with Maarten Vanneste Author of Meeting Architecture and CEO and President of Abbit Meeting Support
The Meeting Planners podcast source for what’s new and exciting in meetings and events industry!

Mike McAllen of Grass Shack Events & Media interviews Maarten Vanneste, CMM
President and CEO of Abbit Meeting Support
The Meeting Support Institute – and is the Author of Meeting Architecture

Company www.abbit.eu
Organization www.meetingsupport.org
Book Meeting Architecture www.meetingarchitecture.com
Facebook group Meeting Architecture

Please leave us a question or comment, which we will try to address on the show ASAP!

Email us at meetings podcast@gmail.com [Read more...]

Its All About Relationships- Jessica Levin

2755v2 max 450x450 Its All About Relationships  Jessica LevinImage via CrunchBase

Are you using Twitter for your business or for personal use? This is a really great article by my friend Jessica Levin CMP from Seven Degrees Communications. She spoke at the E4 conference recently and I wanted to point you over to the article because besides being a great article I am in it. icon smile Its All About Relationships  Jessica Levin

 Its All About Relationships  Jessica Levin

Extra! How to use New Media Tools for your Event or Business Part Two

istock 000008618998xsmall Extra! How to use New Media Tools for your Event or Business Part Two

The Meeting Planners podcast source for what’s new and exciting in meetings and events industry!

Links from the show:
www.willitblend.com
www.mybarackobama.com
http://kogibbq.com/ (Kogi BBQ Case Study)
http://www.gozags.com/inspiredseason/ (Gonzaga Athletics Case Study)
http://www.bakershours.com/ (Ed Morita Case Study)
http://www.sanjosedoubletreehotel.com/ (Doubletree San Jose Hotel Case Study)
http://tv.winelibrary.com/ (Gary Vanerchuck Case Study)
http://www.meetingspodcast.com (Meetings Podcast Case Study)
http://www.sparkmediasolutions.com (David Spark Case Study)
http://www.youtube.com/watch?v=6WPVWDkF7U8 (Professor Monica Rankin Case Study)
http://www.areallygoodejob.com (Murphy-Goode Winery Case Study)

More Social Media Case Studies

http://www.davidmeermanscott.com/case_studies.htm
[Read more...]

Facebook Success Story

success social media case study Facebook Success Story
I saw this post and wanted to alert our readers to a Success story on using Facebook. SmartBlog has done an interview with director of online services Wick Davis for the Lupus Foundation of America, on their use of social media for outreach, to help them network, and raise some ducket$. It is worth a read and shows how associations can use social media tools with limited staff and budget resources.

 Facebook Success Story

Extra! How to use New Media Tools for your Event or Business Part One

new media tools for your event or business part one Extra! How to use New Media Tools for your Event or Business Part One
The Meeting Planners podcast source for what’s new and exciting in meetings and events industry!
How to use New Media Tools for your Event or Business. In this podcast Mike discusses web presence, SEO, organic search, foundation of a good website, integrating Social Media into your business plan, why you should consider taking a dip in Social Media, strategy, targeting your audience, content syndication and much more. Little change which happened today as I post this show…. Friend Feed was bought by Facebook today which is an interesting development.
Mike McAllen of Grass Shack Events & Media [Read more...]

Extra! The Twitter Show with Mike McAllen

twtrcon twitter for events Extra! The Twitter Show with Mike McAllen
The Meeting Planners podcast source for what’s new and exciting in meetings and events industry!

Mike McAllen of Grass Shack Events & Media Talks about twitter and its use at events. Short recap of TwitterCon in San Francisco. #twtrcon

Quick links-
www.Twitter.com
Twitter explained
Sarah Lacy Mark Zuckerberg Twitter audience backlash (started the whole Twitter back channel buzz)
Hashtags explained
www.

Show notes:
Mike McAllen: Welcome back to Meetings Podcast. This is Mike McAllen with Grass Shack Events and Media. Today the topic is Twitter and I know that is the big kind of meem that’s going around right now, the big trend is Twitter. You see old Ashton Kutcher and all this famous person getting on Twitter and – and the PDidddy and everyone on there and so I wanted to do a little show about Twitter, it’s been all over the place. [Read more...]

Increasing Attendance at Your Next Meeting through Social Media


I am a big proponent of Social Media. Obviously through podcasting and twitter but how can these things help attendance. Jon Trask sent me a link to a LinkenIn conversation going on in the Event Peeps group. Greg Taylor was asking about success stories using social media. A new book has just come out called The World Wide Rave and it is full of success stories but not all are event/ meeting related. So I did a little digging. here is an example I found on David Meerman Scotts Blog. (a soon to be guest on MeetingsPodcast)

How an active Facebook group drove 15,000 people to the Singapore Tattoo Show

I speak at dozens of conferences a year all over the world. Since organizers usually book me many months in advance, I have some visibility into how they promote the events. It tends to be the same old methods: Send an email and a direct mail to everyone who attended last year, buy some email and postal mailing lists and send some more promotions. Most shows build good Web sites and most have decent SEO. But that’s usually it.

What if you’re charged with promoting a brand new show? [Read more...]