You are here: Home / Archives for Social media

Interview with Jason Falls No BS Social Media Show 189

October 11, 2011 By Leave a Comment

social media 300x297 Interview with Jason Falls No BS Social Media Show 189

 

On today’s show we interview Jason Falls of No Bullshit Social Media

Jason gives some examples of how small and medium sized companies have used social media and a little taste of what you can find in his new book.

Some links to find his book and where you can contact Jason.

http://nobullshitsocialmedia.com/book

Jason’s Blog http://www.socialmediaexplorer.com

Jason wrote the book with Erik Deckers. It’s from Que Publishing and is entitled No Bullshit Social Media: The All-Business, No-Hype Guide To Social Media Marketing.

Also if you are in the Boston area check out a show Jason is involved in.

Awareness Exploring Social Media Business Summit  Monday, October 17, 2011 from 8:00 AM to 4:30 PM (ET)

Whether you’re a small business owner looking for answers, a brand marketer hoping to learn what’s next for your brand or an agency or firm connecting companies with their customers through social channels, this power-packed day puts you in the know. The top thinkers and practitioners in the industry will bring practical, actionable to-dos that you can begin using immediately to help your business become more social and successful.
Awareness and Exploring Social Media are proud to present the Awareness Exploring Social Media Business Summit, an all-day, intensive learning event, Monday, October 17, 2011 at the Boston Marriott Burlington. Speakers include Altimeter Group analyst Jeremiah Owyang, Shift Communications principal Todd Defren, OneForty.com’s Laura Fitton and a Who’s Who of digital marketing and social media marketing notables.

ESM and Social Media Explorer CEO Jason Falls, Content Rules authors C.C. Chapman and Ann Handley, mobile and event marketing expert Tim Hayden, Location-Based Marketing for Dummies co-author Mike Schneider, Awareness’s Mike Lewis, email and social media marketing expert DJ Waldow and SocialFresh founder Jason Keath will also speak at the Summit. The event will also have a brand and agency case study panel that includes Dave Kerpen from Likeable Media, Rick Racela from Comcast Sports Group, Jonas Nieslen of Mindjumpers and Taulbee Jackson from Radious

 
[Read more...]

Podcast: Play in new window | Download

Filed Under: Uncategorized Tagged With: , , , , ,

Its All About Relationships- Jessica Levin

August 18, 2009 By Leave a Comment

2755v2 max 450x450 Its All About Relationships Jessica LevinImage via CrunchBase

Are you using Twitter for your business or for personal use? This is a really great article by my friend Jessica Levin CMP from Seven Degrees Communications. She spoke at the E4 conference recently and I wanted to point you over to the article because besides being a great article I am in it. icon smile Its All About Relationships Jessica Levin

Its All About Relationships Jessica Levin

Filed Under: Uncategorized Tagged With: , , , , , ,

Check out the new book Trust Agents if you want to learn about Social Media

August 18, 2009 By Leave a Comment

Trust Agents, the new book on social media marketing by Chris Brogan and Julien Smith, should be on your book purchase list. Where I think of Chris as a friend he is also really fricken smart and a personable guy. The main reason to read this book is in our industry of Events and Meetings social media is on the top of everyone’s lists of questions (along with Green Meetings) on how to do it and what its all about. This book will answer your questions. I do not know Julian Smith though I have heard him on the Podcast Media Hacks. He swears all the time to get his point across which I find refreshing. icon smile Check out the new book Trust Agents if you want to learn about Social Media He seems to be a no holes barred type of guy.

So think about buying this book…… it will put you a head of the game with Social Media.

(full disclosure my amazon associates link is above)

If you want to hear a podcast of me interviewing Chris Brogan before buying check this link.

This one’s a keeper. If you do business online (or do business with people who have ever been online) or know someone who once used a computer, I strongly suggest you get smart about the ideas in this book. ~Seth Godin

Related articles by Zemanta
Check out the new book Trust Agents if you want to learn about Social Media

Filed Under: Uncategorized Tagged With: , , , , , , ,

Facebook Success Story

August 12, 2009 By Leave a Comment

success social media case study Facebook Success Story
I saw this post and wanted to alert our readers to a Success story on using Facebook. SmartBlog has done an interview with director of online services Wick Davis for the Lupus Foundation of America, on their use of social media for outreach, to help them network, and raise some ducket$. It is worth a read and shows how associations can use social media tools with limited staff and budget resources.

Facebook Success Story

Filed Under: Uncategorized Tagged With: , , , ,

Extra! How to use New Media Tools for your Event or Business Part One

August 10, 2009 By Leave a Comment

new media tools for your event or business part one Extra! How to use New Media Tools for your Event or Business Part One
The Meeting Planners podcast source for what’s new and exciting in meetings and events industry!
How to use New Media Tools for your Event or Business. In this podcast Mike discusses web presence, SEO, organic search, foundation of a good website, integrating Social Media into your business plan, why you should consider taking a dip in Social Media, strategy, targeting your audience, content syndication and much more. Little change which happened today as I post this show…. Friend Feed was bought by Facebook today which is an interesting development.
Mike McAllen of Grass Shack Events & Media [Read more...]

Podcast: Play in new window | Download

Filed Under: blogs, conferences, production, twitter, web 2.0 Tagged With: , , , , , , , , , , , , , , , , , , ,

Extra! Interview with Lara McCulloch-Carter Of Regal Tent Productions & Twitter EventProfs#

April 14, 2009 By 1 Comment

eventprofs twitter twitter events twitter meetings twitter event planners Extra! Interview with Lara McCulloch Carter Of Regal Tent Productions & Twitter EventProfs#
The Meeting Planners podcast source for what’s new and exciting in meetings and events industry!

On todays show Mike McAllen of Grass Shack Events & Media interviews Lara McCulloch-Carter Of RegalTents & Twitter EventProfs#

Please listen to the interview or read the transcript below.

Other ways to find out about and contact Lara:
http://www.ready2spark.com/ – blog
Video Tutorial on how to use eventprofs on Twitter
http://www.regaltent.com - regal
website
http://www.facebook.com/group.php?gid=52569234108 – facebook group
@ready2spark / @eventprofs – twitter accounts

Mike McAllen of Grass Shack Events & Media [Read more...]

Podcast: Play in new window | Download

Filed Under: Interview Guests, Lara McCulloch-Carter, Meetings Podcast Tagged With: , , , , , , , , , , , , , ,

Social Media Club Case Study

April 9, 2009 By 2 Comments

I know this may not be Event or meetings related but it will start your gears a crankin on how Social Media can be used. I came across this from my friends in Hawaii Roxanne and Shane from Barefeet Studios Check them out they do some great work in Video and Social Media

Here the Social Media Club presented a case study with some very cool, simple ideas to use Social Media to help a brand. The brand of Ed Morita and Longhis. Some tasty looking food also icon smile Social Media Club Case Study Ed uses Twitter.com to speak to his community. He posts pictures of food and has little surprises for his community.

Social Media Club Case Study

Filed Under: Uncategorized Tagged With: , , , , , , , , , , , , , , ,

Control your Employees and be Invisible (FAIL)

March 19, 2009 By 3 Comments

So many companies are having a hard time grasping new marketing. I recently spoke to a woman who cannot access social media site from her office. But her job is sales and she wants to get in conversations with people via online. She is right and I suggested she look for another job that will let her succeed. I can remember a while back when companies would to let their employees use email for fear they would be able to transmit company secrets or waste time emailing friends. Look at us now? Know anyone who does not use email at work in some capacity?

Look at Southwest Airlines they have given control to their employees to be creative and have build a great brand. Check out the below videos and tell me if you think these passengers talked about their experiences flying with southwest. If they have a choice between another airline don’t you think this type of stuff will put them over the top? As one of the flight attendants says after his rap. “You wont see this on United”

Toilet Paper Races (Just some crazy memorable fun)

Related articles by Zemanta
Control your Employees and be Invisible (FAIL)

Filed Under: Uncategorized Tagged With: , , , , , , ,

Increasing Attendance at Your Next Meeting through Social Media

March 4, 2009 By 6 Comments


I am a big proponent of Social Media. Obviously through podcasting and twitter but how can these things help attendance. Jon Trask sent me a link to a LinkenIn conversation going on in the Event Peeps group. Greg Taylor was asking about success stories using social media. A new book has just come out called The World Wide Rave and it is full of success stories but not all are event/ meeting related. So I did a little digging. here is an example I found on David Meerman Scotts Blog. (a soon to be guest on MeetingsPodcast)

How an active Facebook group drove 15,000 people to the Singapore Tattoo Show

I speak at dozens of conferences a year all over the world. Since organizers usually book me many months in advance, I have some visibility into how they promote the events. It tends to be the same old methods: Send an email and a direct mail to everyone who attended last year, buy some email and postal mailing lists and send some more promotions. Most shows build good Web sites and most have decent SEO. But that’s usually it.

What if you’re charged with promoting a brand new show? [Read more...]

Filed Under: Uncategorized Tagged With: , , , , , , , , ,

Twitter Adds a Search Feature

December 24, 2008 By 1 Comment

2755v2 max 450x450 Twitter Adds a Search Feature TwitterA cool development at Twitter over the last 24 hours has been the addition of their new ‘name search‘.

You can search for people either by their username, first name or last name. Results are displayed in order of follower numbers. This is just another way to contact people using social media. I know we just had a post on twitter this week but this development makes it a tad easier to see if people in your network are twittering away!

Results seem to work pretty well and it is better than nothing – Darren Rowse of Problogger uses Twellow if he needs to find someone.

Not sure if this relates to Events & Meetings but keeping on top of the latest technology is always helpful. Merry Christmas!

Link up with me on Twitter at www.twitter.com/mmcallen love to get your ideas on the new year!

Related articles by MeetingsPodcast Friends
Twitter Adds a Search Feature

Filed Under: Uncategorized Tagged With: , , , , , , , , , ,
« Older Posts