Image by mmcallen via FlickrThe Meeting Planners podcast source for what’s new and exciting in meetings and events industry!
Interview of Chris Brogan of www.chrisbrogan.com
Mike McAllen of Grass Shack Events & Media
PodCamp- for podcasters, videocasters and media stuff. Open sourced by a model that they put together.
New way to interact with customers- is interacting with customers.
Chris blog started in 1998 as a journal.
Social Media- Great tools for this economy- Use the two way web, blogging, podcasting, videocasting, microblogs etc.. Make sure the person is not marketed to but feel they are a part of an event.
Twitter in meetings- Course correct by monitoring the audience during the event. Kinds of tools to see what folks are writing on the pads at the event. Thoughts can be augmented. Share tools, and workshop ideas.
New venture for Chris- New Marketing Labs – Agency- social media talking and listening software- reputation management-
Google alerts are the tip of the iceburg. Chris recommends radian6 –
Listening at the point of need. Pull to your need… find the people looking for needs…. Chris thinks this is the new wave of marketing and sales.
Chris speaking at popular conferences and loves tailoring speeches to companies about social media and how it works with any business.
Find Chris at http://www.chrisbrogan.com
Female: You are listening to the Meetings Podcast with Mike McAllen, Jon Trask and Tom Hillmer. The Meeting Planner podcast source for what’s new and exciting in the meetings and events industry. The information and opinions expressed in this podcast are of Mr. McAllen, Mr. Trask and Mr. Hillmer and are theirs alone and do not reflect the opinions of their past, present or future employers.
Please send in your question and comments to [email protected] and make sure to visit our website for pictures, video and show notes at www.MeetingsPodcast.com
Mike McAllen: Hi and thank you for coming to Meetings Podcast once again. Today, we have Chris Brogan who is our guest. He is a 10-year veteran of Social Media and Technology building digital relationships for businesses, organizations, and individuals. Chris speaks, he blogs, he writes articles, and makes media of all kinds at chrisbrogan.com, a blog at the top 20 of Advertising’s Age Power 150.
I have been following Chris for a long time and I had the good fortune to spend a whole day sitting next to him at the Podcast Academy in Ontario a couple of years ago which summated our friendship. Since then I’ve seen him at many conferences and if you haven’t read his blog, it’s pretty much a must read for whatever business you’re in, in marketing, social media, or just keeping the polls of what’s happening on the internet and check it out. I’m amazed of the quality posts that come out of him. He is one of the few people I’ve bestow my late father’s term for the finest people. He is a good egg.
Chris, thank you for talking to me today.
Chris Brogan: I’m so glad to be here. I feel scrambled.
Mike McAllen: Can you tell the audience a little bit about yourself and what you like to do in your free time?
Chris Brogan: All right. You know, evidently if you’d view from the outside, you just think I’m a typist. I write, I write and I write. Right now, I – my job is I work – I just took over part of my own business inside of another business. So, I worked at a company called Cross Tech Media which does integrated marketing and events mostly in the technology space. So, what we do is we help big companies figure out ways to talk about themselves to there would be buyers either through events or through webinars and all that kind of stuff.
So, I got dragged in to sort of make some more sexy events and make some more things like podcast and videotape things and just basically how would we do it slightly different for the new world and that comes partly from the co-founding PodCamp, it comes from what I’ve been doing for ten years in blogging and social media.
So, I just took over a small agency within side my company. We needed to talk about social media and to service that kind of business but I also write events like my new marketing summit event so basically between those two things that’s how I get paid, if that what your question? And what I mostly do is I do a lot of blogging.
Mike McAllen: Very cool. So, what do you like to do in your free time?
Chris Brogan: Free time, let’s see.
Mike McAllen: Do you have any free time?
Chris Brogan: No, honestly I don’t have a lot. I mean, I’m a dad. I’ve got two little kids, 6 and almost 3 and I do a lot of – you know if I got away from the computer for a little bit I guess what I would say is that besides other sedentary acts like reading, I’m a big fan of getting outdoors and enjoying nature. I live up in New England. I live a mile from a lake, sorry, a block from a lake and a couple of miles from the ocean so, I get a chance to play in the water.
Mike McAllen: It must be really pretty there right now, huh?
Female: Well, it’s perfect. I mean, this is – there’s two whole weeks in October that make us think that this is why we live in doing good and the rest of the time, it’s you know freezing, you have shovel it. There’s tons of rain. It’s cold. There’s lot of traffic and nobody likes anybody because we’re puritans. We just act polite and look like no one else is there. But for two weeks, it’s beautiful. Two weeks, you think this is why you’re in New England.
Mike McAllen: Yes, I’ve only been out there in the winter time. I’ve never been there in the summer and it’s always looking very cold. And I’m a California guy.
Chris Brogan: Well, you know we do a lot of cold and for like you know, I know you’re a West Coast man and it is certainly not the place for you on those timeframes, which is you know, like myself I go to Toronto in February to go to PodCamp and it just seems like the worst time to go to Toronto.
Mike McAllen: So, tell us a little bit about PodCamp, where the idea came from?
Chris Brogan: So, we had attended an event called BarCamp. We equals Christopher Penn and myself. BarCamp is this unconference type event where people can go an learn about software development and stuff like that and usually you go there and you work on like ridiculously geeky projects like you know, making a Google map with coordinates of where anyone has ever lost a pen or something. And we went there. We had a lot of fun except that you know, Chris is a really technical guy and I’m a reasonably technical guy and we felt that there was a certain – we just didn’t feel exactly included.
So, we decided to make one about podcasting and video blogging and media making of all kinds and called PodCamp and we figured if these hooligans can pull it off so could we. And you know, we successfully launched one in September of ’06 where basically everyone showed up and it was content created by the people that came.
So, it sort of peer-made conference. No stage, no stuffy speaker, no keynotes, no you sitting there bored, checking your e-mail on your laptop. Everybody was a participant so everybody felt like they had something to do in the event. Flash forward a little while and it’s the end of 2008, we’ve had 53 events. The last two were in Honolulu, Hawaii and Pittsburgh, Pennsylvania. We’ve done them all over the world, we’ve done South Africa and all those places.
And when I say we, Chris and I only really want to run the Boston one. We opened source the idea so all these communities actually run their own events based on the small model we gave them. So, it’s kind of a worldwide thing now which is a lot of fun for me.
Mike McAllen: Yes, I thought it was interesting that the rules are really followed that you can get up and walked out and that it’s free, which is another thing, sponsored-driven which is – it’s very cool. I went to the one in San Francisco.
Chris Brogan: Oh, right, right. And that was the third ever one and I didn’t go to that one and it was you know, I heard some good stuff from different people about it and since then, I mean people have really started to understand the model a little bit better and I would say that you know, it’s just taking a life of its own, just kind of fun event making model because in this case, I mean in our – I mean we have some sponsors who tried to cover all the food and everything like that, they’re not free in so far as I mean somebody has to pay for the venue and the food.
Mike McAllen: Right.
Chris Brogan: But it is a great way to get a lot of information passed around fast and because there’s sort of a lot of two feet because there’s usually some kind of free and open space involved so people can run off and sort of do follow on training. We find that very rarely can anyone walked away feeling they didn’t learn something that they came there to learn.
Mike McAllen: No, it was great. The one I went to, I really enjoy. And you’re writing a book too. Can you tell us something about that book you write?
Chris Brogan: Yes, you know because I didn’t think I was – yes, I didn’t feel like I was typing off. You know, I was little sad about the fact that you know, I was writing two or thee blog posts a day and writing for my job and you know, doing all kinds of writing so I thought why not start a book?
So, my friend Julian Smith and I had written a small manifesto for the changed of the site, that Cisco had helped launched for Tom Peters back in the day and it was called Trust the Economy and we liked the idea. It got a lot of pick up and we decided that we had more we wanted to talk about which wasn’t exactly about the Trust the Economy but there’s new theory we have called Trust the Agents.
Basically, if I gave you the quick elevator pitch in the world, it’s what Robert Coles called back in the Microsoft days meaning, we all fight Microsoft, this is big, evil, horrible thing. The next thing you know Coles blogging for them, next thing you know Coles says, “I don’t really like Internet Explorer either. I think FireFox is a better app.” And we went, “Oh, we can trust this guy. He’s one of us.”
And so you know, there’s been lots of examples like that since, Lionel Manchaca from Dell and Franco (Liaison 00:07:58) from Comcast and Daniela Barbosa from Dow Jones. So there’s all these people who in their online world, they sort of rehumanized the web and rehumanized these businesses and are showing a whole new way to interact with companies. So, that’s sort of the nut shell. It’s due out in May widely.
Mike McAllen: Oh, that’s great. Yes, it is because we are so bombarded with stuff all the time that you really do need that trust – person to trust to you know, to buy that product or whatever. It’s really – that’s an essential thing. It’s pretty cool, very cool. Looking forward to buying it.
Mike McAllen: Thank you. It sort of the opposite of sales and marketing, the way we’re taught to do sales and marketing. You know, instead of sitting around being that guy going, “Well maybe you need my product. Well, maybe you need my product.” It’s a lot more about something Greg Cangialosi, who is the CEO of Blue Sky Factory, he told me, which is he said, “I had the relationship long before I had the sale.”
So he was friends with us. For example, he was friends with me and Chris Penn and we had a free account for his Blue Sky Factory that was donated as you know, for money for PodCamp and so I knew what service could do to e-mail marketing platform but you know I didn’t think much of it. But now anytime, somebody asked me about e-mail marketing, because I hang out with Greg at conferences, because he and I have done podcasts together, because he’s just always in our space and one of us you know, blogs and all, I knew right away who I’d recommend.
So, it’s that relationship before the sale I guess was the most important point that we took out of it. So, it’s certainly something applicable to anybody’s career and anybody’s business. How can you act more human across the web and how can you not be that guy who’s forever just trying to sell somebody something and instead be that trusted person who then gets you know the offer for business?
Mike McAllen: Right, right. It’s funny when you had blogged out about don’t be that guy then I immediately thought you’re writing about me. I started to look in at my stuff, “Is that me? Is he writing about me?” And also, Greg is a sponsor of this podcast. Great Blue Sky Factory.
Chris Brogan: I had no idea.
Mike McAllen: Yes.
Chris Brogan: Is that true? Well then I totally didn’t mean to suck up to Greg. I can pick some other examples.
Mike McAllen: It’s perfect, perfect.
Chris Brogan: But he’s a great guy and then there he go …
Mike McAllen: He’s a great guy, yes.
Chris Brogan: … to the space he commits, he donates the podcast. He is really a committed guy that way so I think he’s doing well by the world around us.
Mike McAllen: Yes, he’s a good egg, a good guy. I wanted to ask you more about your blog and how you got started blogging and it’s just – it’s a pretty – it’s a fantastic blog you do and I’m not brand as a knew it all. I really, really enjoyed it, always have. And when did you start doing? I mean, how did it get rolling?
Chris Brogan: 1998. I was blogging back when it was called journaling and the basic premise way back then was there was no [00:10:44], there were no comments. It was very primitive and there was a WYSIWYG editing software called Trellix, which incidentally was inventive by Dan Bricklin who before that was the guy who founded every spreadsheet you’ve ever seen. He founded VisiCalc. So he is why we can make horrible spreadsheet. And so he made this thing called Trellix and basically what I was doing was, it was almost like a spreadsheet on the web. There was like you know, tables and columns and what I would do would be you know, the left one would have the date, the right one would have the post I wrote and as the day went on, I would start to move it down.
So, I think that that’s where I started. So, it took me – like I was writing a lot about fiction back in the day, I was writing a lot of stories, I was writing things that inspired me and just absolute catch old junk kind of writing but it was fun and when blogging software finally did come around, I really loved it and it took me a long time like I always tell people that I met, here’s to get my first 100 readers because I just never had any kind of audience for the longest time and so when people feel a little bumped up that they’ve been blogging for five months and they only have a thousand you know I say, “Hey, back in the day …”
Mike McAllen: But what interest you?
Chris Brogan: What I like about it you know now, what I blog about now is mostly social media business strategy and that deals with kind of very fundamental marketing and sales stuff and how it ties to this new software and then on the other side, if it doesn’t seem like a business you post, I usually do a sort of the human element of communication so if you boil that all down super tiny, really I tried to show people how to use computers and things to be more human on the web. There’s an irony.
Mike McAllen: Yes, it is. And I guess that’s kind of something that I wanted to get to with you because I know a lot of the – you know I try and push – I kind of nerded out with this podcasting, video casting and then going to the podcast expo and those podcast academy just trying figure out how I could do this for my clients who are in the meetings, were all you know production wise because I always thought I would hate it if we do this – I didn’t hate this but it was always at the tip of my mind that we build these big stages, beautiful stages, do all these cool videos and you know they do these cool talks and it would just die after that you know. You’d never see it again.
So, I thought this would be a cool way you know to podcast out the rest of the event to other people. How do you see social media now helping this you know – I guess most of the people that was in this, our meeting planners and you know, mark com guys, marketing communications guys and how do you think they can use social media to help them through this economy at a good cause? I don’t know.
Chris Brogan: This is absolutely the perfect set of tools for this economy. I mean, this is the, you know, horse meat hidden inside the steak sandwich kind of stuff. This is stretching out food like grandma did in the ‘20s kind of stuff. It’s beautiful. Social media which you know, let’s just define fastly in case they’re not used to all your other definitions. It’s all the stuff that I called the two-way web.
So, it’s blogging, it’s podcasting, it’s video, it’s all these social networks, all these micro services like things like Twitter. It allows you to take all of the interactions that you normally have online, I’m sorry, in real space that have social capital associated with them and make them you know, traceable and permanent in the online world.
So, let me break that out just for a second. Well, the main thing is, if you have a meeting and you need those space and you want you know, maybe it’s not an event like I used to do, I run conferences, but maybe you got a meeting where you have a hundred people from your association who supposed to come and you’re not sure that everybody is going to come, your attendance is kind of low or one way you could do that is you can have, you can use services. There is a service called Twitter that sort of one to many messaging. You can get people excited about it by talking back and forth ahead of time.
Like instead of just posting this little abstracts of what you’re going to talk about, wouldn’t it be great if the person that was going to lead the discussion would start the conversation online and say that you’re going to include the people’s participation in the presentation. So that everything you do is like this two-way kind of experience that comes from it.
Well, next thing you know, what you’re really doing there is a bit of lead generation, a little bit of warm up and you’re not doing it with crappy-ass e-mail marketing that says, “Save the day. Three weeks from now, only two weeks to the show, one week, did you buy your airplane ticket?” You’re doing it in a two-way conversation in a way that the person doesn’t feel like they’re being marketed to. They feel like they’re participating and yet, they are being told what’s going to happen at that event. That’s one example there’s probably seven more.
Mike McAllen: Yes, it is. You know, the funny with the Twitter, when I went to the blog world and you were in that panel, you had the Twitter up on the screen and the whole audience was involved and like that was just so amazing that you could you know, to tab the little hash tag and whatever the – I don’t know whatever name you gave it. That was pretty fantastic and I think people can use that in these internal meetings. I don’t know, internal meetings. I guess they can.
Chris Brogan: Sure.
Mike McAllen: For these association meetings, they can use them. You know, we run into a lot of things with the companies that don’t want to you know – they won’t have the internal and of course not the whole see their competitors to people but I thought that was fantastic, the way you did that. And it got a lot of people and for myself, I’m sometimes kind of shy to ask questions and I know other people are and it gives you an easy way to just to say you know, to comment and then – pretty fantastic, anyway, I just want to say Thank you for that.
Chris Brogan: Well, sure. I mean, and there are ways to do that in private ways and I mean, there are tools that allow you to do this kind of behind the firewall or you know out of view from everyone else and they’re all kind of nerdy but the basic – if you strip from it the software that you use and would just say, what if everybody felt like they were talking about stuff before they even showed up in the room for the meeting and they felt very participatory and what if during the presentation, you could kind of course correct, guide and adjust just by monitoring the conversation that people are having around your conversation.
That’s the thing that’s really lit me up in the last year, is the fact there’s almost this augmented reality kind of feeling going on where I’m at an event sometimes and especially kind of a mixed event where there’s a lot of marketers but maybe half of them are in the new stuff and half of them are in the old. It turns out the new people know where the buzz is, know where the action is, know what’s going on because of these kinds of tools that are giving a more info than the person sitting there with their notepad writing notes on whatever the speakers telling them at that very moment.
Mike McAllen: Right, yes. I’ve seen the switch myself and write all these things on these notepads but then the notepad, I would never open it again where if I’m more engaged with the online stuff like that Twitter thing that I was talking about that you did. I was more engaged in the actual stuff that was going on than I was spending my time just writing everything, trying to get it all down which I’ll never look at again or I might look at it but …
Chris Brogan: Interesting. Well, and further it’s many to many, right? So, as you put your thoughts down, if you put them out in that public forum like that or even in the smaller group forum for the people who need privacy. Your thoughts can always be augmented. You can say, “Well you know, what if anyone ever thought of this kind of you know conference meeting where we maybe did a picture show beforehand of you know the state of the way things were.” Then someone else might go, “Oh, yes we could totally do that and here’s the right tool for that and you know …
Mike McAllen: Right.
Chris Brogan: … in fact, here’s pictures from my last event.” So, every idea you have almost immediately gets work shopped in a really rapid pace.
Mike McAllen: Yes, very interesting. So, how about talking a little bit about your new venture, it’s called Privateers? Is that the name of it?
Chris Brogan: Privateers is a blog post I wrote.
Mike McAllen: Okay.
Chris Brogan: The event is – which is fine because I mean, believe me, if I had my way, I’d make a whole private themed exchanges.
Mike McAllen: That’s what I do. Is that the name of it? Privateers?
Chris Brogan: Oh, it would be great. Privateers sounds like a bad gentlemen’s club but no I think the logo, everything we’d already had in place that was going to be launched was called New Marketing Labs and that was fine by me because I like the Labs logo. It seemed like the idea that nothing is always full baked, everything is still an experiment and it puts people on that footing right away because a lot of it needs social media stuff.
I mean, there’s not as much written case study, there’s not as much immediate obvious ROI and so sometimes, there’s leap of faith moments. I tried to minimilize those because I think of other industries where I don’t want to have a leap of faith. I never really want to a pilot to say to me, “Well, we think this is going to work.” You know, I’d rather they just fly the plane with them and talk.
So, but it’s called New Marketing Labs and basically there’s two parts of the business. One is, it’s part of an agency where it’s – I called it a social media hybrid agency where I show people everything from content marketing to the new listening technologies because marketing, we almost always talk a little bit of talking parts like here’s how to put this kind of message out here or here’s how to get your word across or you should be blogging even is still talk, talk, talk but there’s lots of new software that deals with sentiments and integument management and all those kind of stuff, reputation management.
There’s all these new tools that help you listen to what people are saying about you all over the web and you know, people know about things like say Google Alert perhaps like the tip of the iceberg. That’s like getting in your car’s dashboard and you show me the thermostat light and you go, “Look, I know if my car is hot or not.” Well, that’s great but there’s eleven other instruments and I’ll show you all the rest. So, we’re catching a bit about that.
Mike McAllen: That’s very cool, very cool. It’s cool idea because I’m always telling people about Google Alerts and say, “You should look at those.” But it would be great if there’s even more.
Chris Brogan: Right. And most of them are free. Some – even one of the ones that I use is not very expensive and the thing is it’s – so one of the tools is for sale. It’s by a company called Radian6 and their CEO, Marcel LeBrun, came up with the phrase – it was one of those things where he said it and didn’t really know how cool it was until I repeated it back but it was called Listening at the Point of Need.
What he said was, “In lieu of marketing that normally tries to pull you towards something, what if there is somebody that actually was listening to your need and had the right solution and the only way you knew that was because they heard you.” So, if you say, “Wow, IXP really stinks, I need a new a website host.” And I’m sitting there listening on that, what if I say to you, “Wow, sorry you’re having that trouble. I’ll help you put it over then I’ll give you three months off blah, blah, blah.” That’s a totally different way to market.
Mike McAllen: Yes.
Chris Brogan: And I think that’s kind of a new way that’s coming up.
Mike McAllen: That is great, yes. Because you know the old sales thing is if you’re talking, you’re not selling really. I mean, you need to be – your client needs to be talking, need to be asking the questions. That’s just right into the getting things rolling for sales too.
Mike McAllen: Absolutely. And I mean, and you’re absolutely right. That’s what I said kind of earlier on when I do this blogging and all that, I do talk a lot about the fundamentals because it seems like with the new bunch of people who came out – well, let’s see the last 50 years of marketing and advertising, all these stuff has been built up around it.
There’s all these kinds of you know legacy information but it’s all built on you know, how things get mechanized, how things get mass marketed. It’s all built on you know kind of previous existing model as opposed to stopping and saying, “What if we do throw these all out? What’s the real basic thing we want?” You know, in the end it’s always simple, it’s like you know, we want you to buy more ax or you know we need to be more aware of this and where people come or whatever.
But we don’t, we’re not used to doing that. We are used to starting at our last known good as opposed to you know restarting from scratch. So, that’s the opportunity that’s in front of us and tying everything back to traditional stuff is great but do you start from traditional or do you tie it back – I’m leaning on kind of B. You start from the total wild open and then you plug in into the old plug.
Mike McAllen: Yes, it make sense, it make sense. So, I guess the last question I have for you is that, I’ve seen you speak several times and you’ve actually turned it up a notch since I’ve been watching you from the first time. And I wondered what’s your most popular speeches that you gave and are there certain kind of companies or industries that are hiring you to speak? I know you do your own, you do the New Marketing Summit and the PodCamps but I wondered are there some things that you’re finding better you’re getting hired for to come speak at?
Chris Brogan: Well, sure. I mean, I’ve been really fortunate over 2008. That’s – everyone always says you know, “How did you finally get into professional speaking?” And their real answer is, “When somebody starts paying you.” And you know, there’s always a responsibility that comes with that and it’s one thing to speak at your events but that’s like speaking at your own wedding. It’s pretty easy.
So, I’m very flattered and honored that I’ve been asked to speak at more and more big public facing events that I enjoy but furthermore, people like Thompson Reuters hired me to come in and talk with Guy Kawasaki and this guy, Daniel Palestrant from Sermo in the spring, right about when they announced Thompson Reuters merger and it was a really great opportunity and it was a tough crowd because essentially I mean, there everything is about revenue like every inch of what they do has to have a revenue dollar tied to it or they don’t want to move the needle and I was very incognizant to that.
I was talking to the CTO and I said, “So, you know it’s really nice that you have me here but let’s be polite with each other for a minute or let’s stop being polite. You know, what really keeps you up at night?” And he said, “Millisecond.” I was like, “What?” And basically, I mean he’s in the information business and the financial data passing through pipes has to go such and such a speed and if it doesn’t then the whole you know, financial world is in ruin. I thought why is this guy care about blogging? I mean, there definitely some interest.
So, I’ve enjoyed being able to speak to groups like that but they really don’t have a need for me there yet or are kicking the tires and sniffing around going, “We hear about this stuff. We get that it’s out there. What are the business values?” It’s really fun to always get them to smile at the end and know that there are some business values and tied all back.
So, the kinds of places where I’m speaking and the kinds of speeches I’ve been able to give have been really fun because I can customize and show them you know, what they need to know for their part of the business and why these – why everybody talking about all these stuff? Why does everybody talk about Facebook?
Last couple of weeks ago, I did the Massachusetts Superintendents of Schools Conference and that was fun because it was an interesting opportunity to tell them that it’s not that they should block Facebook but that they just start teaching I guess, what would be called social network literacy. Not unlike media literacy where you try to show people where the biases are. It’s you know, you can’t just block Facebook and think that you’ve done a good job by your students. You now need to show how to educate within and what the different values are and the different good and bad sides of that.
And that’s definitely the kind of speeches I want to give these days, is very custom, and doing various speeches regarding to education because I think the tools are ubiquitous. In a bunch of years, this will be like having someone come into your office and talk about how cool phones are and how cool e-mail was 20 years ago. So, I mean I’m not in any way enamored to the tools as being like life-changing but if you didn’t have a fax machine in the ‘80s, you were missing business that other people were getting.
Mike McAllen: Right, right. Yes, because I know that we are – we have our weekly roundtable that we talk about you know stuff in the events and meetings world and it always comes up with green meetings with airline stuff and with social media stuff so I know that the meeting planners out there are looking for you know, to bring the social media you know, people like yourself in to talk about you know, like Chris Penn that kind of a person to come in and talk about you know, social media and how it pertains to business world now. So, anyway …
Chris Brogan: Absolutely. ROI and those kinds of things. There’s lots of types of opportunities. Interesting, you mentioned green too because you know, that is coming up a lot more as a guy whose running a vintage. It’s definitely something that a lot of people want to know before they show up is how you’re going to impact the environment. So, let’s stop depending on notebooks and let’s stop giving a bowl of water and I said, “There, I’m greener.”
Mike McAllen: You’ve worked on your coverage footprint. Nice work.
Chris Brogan: Thank you.
Mike McAllen: All right. So, where can people find you?
Chris Brogan: It’s pretty easy. If you go to chrisbrogan.com or Chris Brogan on any social network in the world, I’m usually there.
Mike McAllen: Okay and I will put a link you know, on our site of course so that they can link over and check out your blog and I wanted to thank you again for taking the time out of your busy schedule to talk to me.
Chris Brogan: Michael, I’ll talk to you anytime. Thank you so much for having me.
Mike McAllen: And I’d love to have you on again in a couple of months just to see what you work, what’s been going with you and where you’re going and I’m looking forward to seeing you again.
Chris Brogan: I look forward too myself. I can’t wait until the next time we’re in the same room.
Mike McAllen: All right, Chris. I’ll talk to you later.
Chris Brogan: Thanks. Take care, Mike.
Mike McAllen: Bye-bye.
Chris Brogan: Bye now.
Female: We appreciate and thank you for listening to the Meetings Podcast. You can find Mike McAllen at d72.c4e.myftpupload.com, Jon Trask at alliantevents.com, and Tom Hillmer at creativegroupinc.com. The Meetings Podcast theme music comes from the Delgado Brothers which can be found at DelgadoBrothers.com. Special thanks to RipTideGraphics.com for the audio editing of this podcast.